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An expensive lesson learned by one of the giant’s of the toy industry. Mattel is one of the two largest toy and board game manufacturer’s in the US.
According to the story in the Wall Street Journal, “In its decision, the appeals court said it was unfair to give Mattel the Bratz line, because its value was “overwhelmingly” created by MGA. In addition, the court said that in any new trial the district court should address whether Mattel owned Mr. Bryant’s ideas under his contract.”
Is it necessary to protect your board game by copyright? The following article isn’t really clear about why Mattel’s suit was rejected, but it raises questions for board game manufacturing and for any other brand.
http://www.msnbc.msn.com/id/42704167/ns/business-us_business/?ocid
Hey, saw this post on The Game Aisle blog and thought I would share http://www.thegameaisle.com/what-makes-a-good-game/
In a nutshell, the criteria are: Is it Fun?, Is there a Reward?, Is it Challenging?, Is it Non-Frustrating?, Does it have Repeat Play Value?, Is there “Magic” to the game.
I love this kind of stuff. When we manufacture a board game, we want our customers to be successful. Asking questions of this type are certainly important to the process.
